JW Anderson wins the jackpot with mirrored balls and keyboard dresses at a casino in Soho

JW Anderson wins the jackpot with mirrored balls and keyboard dresses at a casino in Soho

    (Imaxtree)

(Imaxtree)

Jonathan Anderson closed the second day of London Fashion Week on Saturday with a joyful and playful SS23 show, set amidst the slot machines and neon lights of the Las Vegas Arcade in Soho.

The casino’s dizzying disco lights, chosen not only because it’s near the JW Anderson store, but also because it was somewhere, explained Anderson after the show, who came in for a late-night student drink, were the perfect backdrop to a collection that explored the themes of alternative reality and identity in our age dedicated to the screen.

“It’s an idea that I have explored in several collections,” said the Northern Irish designer, who is also creative director of the Spanish luxury label Loewe. “Are we falling into the screens? Are we becoming our phones? It’s interesting? Is it art? Does it have to do with where we are socially? “

    (Imaxtree)

(Imaxtree)

A serious theme delivered, as Anderson does so masterfully, with a healthy dose of humor. There were dresses with inflated keyboard keys attached and a top made with a pave of real recycled keyboard keys. Barbara Sturm’s daughter Charly took to the runway wearing a plastic bag-like mini-shoulder with a fish swimming inside before Kamala Harris’ daughter Ella Emhoff appeared in an orange tank top still attached to the his metal hanger.

    (Imaxtree)

(Imaxtree)

Emily Ratajkowski joined the party in baggy, sparkly pants, a loose-fitting t-shirt and lime green bulb sandals alongside Romeo Beckham’s ex Mia Regan, wearing a giant crumbling oversized t-shirt dress printed with the image of the earth and made with recycled silk.

    (Imaxtree)

(Imaxtree)

Stock images of palm trees, beaches and dolphins have been printed on lycra suits, short suits and jumpsuits, which represent both screensavers and an idealized version of the escape. “I like this idea of ​​the element of research, individualism and reality in clothing ownership,” said Anderson, whose centerpiece was a giant mini dress in the shape of a mirrored ball that reflected the audience as they passed. “I like this idea of ​​a transitory moment in time, a reflection,” she continued. “The idea of ​​the sunset reflecting in the mirror of the dress … and I like the idea that taking the photo is sometimes more important than the photo itself.”

    (Imaxtree)

(Imaxtree)

The show ended with a tribute to the Queen: a simple oversized black T-shirt that simply read “Her Majesty, thank you”. As Anderson said earlier this week when she confirmed that her show of hers would go on despite the circumstances: “Now we have to get together and continue to create the amazing stories this city is known for.”

We may be living in an alternate universe right now, but magic like Anderson’s seems reassuringly real.

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